FediForum Friday

The Fedi Forum logo and the date "June 2025" underneath it.

FediForum June 2025 was incredible; hopeful, inspiring, motivating. Filled with passionate and skilled people, across a wide variety of areas, it felt like great ideas were formed ready to be put into action over the coming months. Only then we all disperse back to our basements, bedrooms and offices to continue doing the work alone. […]

Fedi hashtags to get you started

Text reads "mastodon hashtags" with a sticker o a simple knot beside it.

Hashtags are super powerful on the Fediverse – they help the right people find your content, and help you connect with cool people and topics you’re interested in. I’ve put together a small list of some great ones to inspire you: Hashtags. #3GoodThings #ActuallyAutistic #ActuallyADHD #AmReading #AmWriting #AskFedi #Asstodon #BikeNite #BikeTooter #Biodiversity #Blogging #BloomScrolling #Bookstodon […]

Which Mastodon server to join

Text reads "which Mastodon server to join" with the Mastodon logo acting as a full stop.

One of the big sticking points for a lot of people when they think about giving Mastodon a go is what server to join. It often feels like a huge hurdle and a no-going-back choice that stops people actually giving the platform a go at all. So let’s chat about Mastodon servers and how to […]

(Nowhere near) all the Fediverse alternatives you need to know about.

Two screenshots, one of Alexis' Mastodon profile, the other of her Pixelfed profile, either side of text reading "(Nowhere near) all the Fediverse alternatives you need to know about."

One of the things I love most about the Fediverse is that I can replace multiple social media accounts with just one. For me, that one is Mastodon because Twitter was my very favourite social media way back when it first started. But I get to follow people over on Pixelfed and Loops and Lemmy […]

What do I do about Meta?

Text reading "Flee to the Fediverse" beside a photo of Mark Zuckerberg on his side with a woolly mammoth walking over him.

With Meta firing all their fact checkers and officially allowing hate speech against basically everyone on their platform, many business owners both ethical and otherwise are rethinking using their platforms, or at the very least considering how to best do that going forward. Let’s talk about whether you should be leaving Meta. Should you leave? […]

Marketing your small business with Shona Chambers

Shona Chambers, a woman with light skin tone and long brown hair, stands outside on an Autumnal day, background blurred into autumn colours, wearing light brown dungarees and smiling at the camera.

This is the transcript of the podcast episode marketing your small business with Shona Chambers. You can find the video version with closed captions at the end of this post or over on YouTube. Alexis is in italics and Shona is in normal text. Hello. Hello. I am here with Shona. Introduce yourself. Tell us […]

Anti-hustle social media management

Text reading "anti hustle social media tips" surrounded by two hand drawn stickers in pink and purple in a circle on a pale pastel background. One sticker is a brain, the other an infinity symbol.

Anti-hustle social media tips. If you’re exhausted just watching the list of things you “must do” on social media grow like an especially demanding child’s wishlist, you are not alone. In even better news; you actually don’t have to do all of that stuff to absolutely rock at social media. Take a deep breath, open […]

How to create copy that converts without manipulation

Text reads "How to create copy that converts without manipulation."

Words are powerful and persuasive. Language is packed with psychological nuance, and sadly, marketers have historically used that nuance to get people to buy things they don’t need and spend too much money.

Rachel Baker has put together a list of dos and don’ts for writing copy that helps you sell but doesn’t exploit or pull the wool over people’s eyes.

Motivation without ableism

Text reads "motivation without ableism.​" Underneath it is a hand drawn brain in pink and purple in a circle on a pale pastel background.

Motivation is great. Helping people readjust how they see things, focus on the good, and look for solutions is great. But doing that while ignoring the other things that play into people’s reality is helpful – in fact it can be very detrimental.